Boomerang Box

At Taffy Design we love having fun. We like it even more when the projects require us to get kooky.

We were approached to develop an all new brand for a great new product called Boomerang Box – a sturdy, industrial-strength plastic moving box that can be ordered online, used, returned and most importantly reused.

As everyone knows, moving is a tiresome and relatively boring experience and what better way to enliven the process than to create a fun mascot to front the brand – so we created ‘Boomie’, a brand advocate that screams ‘come play with me!’

The Boomerang Box brand is now a bright, fun and quintessentially Australian brand.

Project deliverables

  • Logotype
  • Visual identity
  • Business collateral
  • Character design & illustration
More about Branding

 

ClientBoomerang Box