THE TAFFY TOTEM

A Symbol of Creativity,Vision & Purpose

What does the Totem say to you? A symbol, a challenge, a story untold? Let’s explore the power of design together.

Taffy Design Mollymook Wollongong Sydney

Taffy Design Totem Creativity Vision Purpose

Brand Questionnaire

Let's get started

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Step 1 of 8

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Contact Details

Let's get to know each other.

Name

First Last

Phone Number

Email Address

Preferred contact method:

Phone

Background Information

What is the name of your business?

What kind of business are you in?

Describe your organisation's products or services?

What is your organisation's personality?

Pick five words to best describe how your organisation is perceived.

Brand Goals

What is your organisation's three most important goals?

Where will you be in five years?

If you could communicate a single message about your company, what would it be?

Market Context

List three competitors that do well in your industry.

List any other brands that you admire and why.

These can be brands that you just have an affinity with but not necessarily in your industry.

Why do customers choose your products or services?

What is your competitive advantage?

Target Audience

Who is your target audience?

Do you have an ideal customer profile?

How does your target audience currently discover your brand?

Web search

Facebook

Twitter

YouTube

Vimeo

How do you want your target audience to respond to your brand?

Single-minded Proposition

If you could communicate a single message about your company, what would it be?

Branding Requirements

Branding

Brand Identity systems can be simple or incredibly complex. There are many variables that will constitute a solution; these may include size of the business, brand architecture (are their sub-brands) or more simply, how do you want to be perceived in the marketplace.

Brand Strategy

Naming

Logo design

Visual Identity system

Business collateral

Styleguide

Other:

Communications

Brochure

Advertising

Poster

Postcard

Banner

Vehicle livery

Digital Marketing

Website

Email Newsletter

Social Media Package

Other:

Practical Issues

Timeline*

When do you wish to commence the project and what is the deadline?

What is your budget?*

Be realistic, keeping in mind the features and functions your brand will require to get to market.

$1,000 - $3,000

$3,000 - $5,000

$5,000+

We will need your help to determine a budget.

How did you hear about us?*

We can't wait to make your acquaintance.

Google search

Word-of-mouth

From another project

Other

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Name

This field is for validation purposes and should be left unchanged.

Let’s Make Something Amazing

Got a vision? Let’s bring it to life.

Tell us what you need, and we’ll craft a brand that stands out.

Name(Required)

First name Last name

Email(Required)

Phone

I'm interested in:

Select All

Branding: Logo, Visual Identity, Strategy

Digital: Website, Social Media, Newsletter

Graphic Design: General marketing material

Security

Let’s Make Something Amazing

Got a vision? Let’s bring it to life.

Tell us what you need, and we’ll craft a brand that stands out.

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