Brand QuestionnaireLet's get started "*" indicates required fields Step 1 of 8 12% Contact DetailsLet's get to know each other.Name First Last Phone Number Email Address Preferred contact method: Phone Email Background InformationWhat is the name of your business?What kind of business are you in?Describe your organisation's products or services?What is your organisation's personality?Pick five words to best describe how your organisation is perceived. Brand GoalsWhat is your organisation's three most important goals?Where will you be in five years?If you could communicate a single message about your company, what would it be? Market ContextList three competitors that do well in your industry.List any other brands that you admire and why.These can be brands that you just have an affinity with but not necessarily in your industry.Why do customers choose your products or services?What is your competitive advantage? Target AudienceWho is your target audience?Do you have an ideal customer profile? How does your target audience currently discover your brand? Web search Facebook Twitter Linkedin YouTube Vimeo How do you want your target audience to respond to your brand? Single-minded PropositionIf you could communicate a single message about your company, what would it be? Branding RequirementsBrandingBrand Identity systems can be simple or incredibly complex. There are many variables that will constitute a solution; these may include size of the business, brand architecture (are their sub-brands) or more simply, how do you want to be perceived in the marketplace. Brand Strategy Naming Logo design Visual Identity system Business collateral Styleguide Select AllOther: Communications Brochure Advertising Poster Postcard Banner Vehicle livery Digital Marketing Website Email Newsletter Social Media Package Select AllOther: Practical IssuesTimeline*When do you wish to commence the project and what is the deadline?What is your budget?*Be realistic, keeping in mind the features and functions your brand will require to get to market. $1,000 - $3,000 $3,000 - $5,000 $5,000+ We will need your help to determine a budget. How did you hear about us?*We can't wait to make your acquaintance. Google search Word-of-mouth From another project Other CAPTCHA securityWe know it's annoying, but it helps with the SPAM.PhoneThis field is for validation purposes and should be left unchanged.
