Our process
We've got the ingredients just right.
The first step in developing marketing communications is to fully understand the client’s objectives and requirements. This includes researching the target audience, the message that needs to be conveyed and the desired outcome.
Once the brief is understood, research and planning is the next step. This includes researching the competition, identifying key trends, and developing a plan for how the message will be communicated.
Using the research and planning as a guide, the next step is to develop creative concepts and ideas for the campaign. This is where the art of graphic design, copywriting, and other creative skills come into play.
After the concepts have been developed and approved, the next step is to produce the final materials such as brochures, social media content, videos, and so on. This includes finalizing the design, layout and copywriting and then implementing the campaign across the relevant channels.