Taffy Design loves working with our hands, so when we were approached by Haberfield Hardware to design their new branding and website we picked up our tools and got to work.
The team at Haberfield Hardware were looking for an icon emblem that would speak to the needs of the local community. We had multiple discussions with the proprietors and decided on a series of tools that spoke to the audience. A simple silhouette was created that spoke to the various day-to-day offering of the business.
A simple mobile-friendly Wordpress website that leveraged the bright visual identity was developed to drive traffic to the store.
