The I-MED Radiology Network project was an exercise in large scale branding, environmental and communication design.
The visual identity system that was developed was applied to a vast range of brand touch-points across the national network of radiology clinics. These touch-points were many and varied and included retail environments, car livery, signage, trade show collateral, a suite of marketing collateral and a myriad of clinic forms. A hefty styleguide was produced to cover the application this visual identity system.
