Situated on a beautiful point in Southern Tasmania, Yellow Point Vineyard approached us to create a new logo and wine label for their Pinot Noir. With stockists based in and around Hobart, they wanted the label to appeal to a young and vibrant drinker who would be attracted by the label.
Given that their vineyard enjoys the stunning sunrise over the D’Entrecasteau Channel overlooking Bruny Island, we came up with the idea of a simple abstract expression of the sunrise and water. A design that packs a punch when sitting amongst all the other Pinot Noir bottles on the market shelf.
ClientYellow Point VineyardServicesBranding, Packaging
